Inspiración Valdemar is Valdemar's single-vineyard wine project. As opposed to traditional reds sold under the Crianza, Reserva and Gran Reserva category, the Inspiración collection is entirely labelled as generic. The philosophy is to make single-vineyard wines and explore minor grape varieties in the appellation.
The project goes well beyond developing different range; all the wines are made in separate premises within Valdemar’s sprawling headquarters in Oyón (Rioja Alavesa). Inspiración is focused on grape selection and its facilities include cool equipment rooms and an independent area for malolactic fermentations. Fermentation vats are notably smaller than the standard in Rioja ranging from 8,000 to 15,000 litres with some 1,000-litre tanks used for experimental fermentations.
The range starts with the entry-level red Inspiración Valdemar Selección (around €10), a modern blend of Tempranillo, Graciano and Maturana. The tropical fruit-driven Inspiración Valdemar Alto Cantabria (around 11,000 bottles, under €11 on the winery’s online store) is the sole white wine. It was the first White Tempranillo to be released in Rioja, with grapes sourced from the Alto Cantabria vineyard. There are two single-varietal reds: Las Seis Alhajas (around €16, roughly 13,000 bottles) is a ripe Graciano, while Balcón de Pilatos (€16, around 8,000 bottles) is a red Maturana with distinctive minty, balsamic notes. Other blends include Inspiración Valdemar Las Canteras (around €16, 12,000 bottles) with 70% Tempranillo and 30% Graciano, and the top-of-the range Edición Limitada (around €36), a complex red suitable to be laid down which blends Tempranillo with equal amounts of Maturana, Graciano and Cabernet Sauvignon.
All of these reds have higher alcohol and ripeness levels than the classic Conde Valdemar range and can be bought at the winery’s online store. Winery tours and tastings are regularly held.